We are your on-the-ground partner in Africa.

360 degrees research from a successful track record of helping multi-national corporations.

Who we are.

Webhaptic Intelligence is an independent, innovative, and leading full-service market research agency in Africa offering data, research, advisory, and implementation services. We are ranked as one of the top market research companies in Africa due to our investments in end-to-end technology-based market research that delivers actionable insights. We operate within the business-to-consumer (B2C) and business-to-business (B2B) markets offering both qualitative and quantitative research services.

We specialize in custom, primary research designed specifically towards each client’s unique set of needs. We have helped hundreds of companies explore marketing opportunities and solve business problems.

Our professionals offer our services from identifying your market research requirements, drafting a suitable project plan, to project implementation and reporting findings. We work for the private sector, public sector, and non-governmental organizations on marketing research social opinion research projects in Africa.

Jason Holway

Group Advisor


Ibrahim Sharafadeen

Research Director


Olumuyiwa Oke

Group Chief Executive

Somine Otse

Legal and Compliance Manager


Abimbola Fasuyi

Legal Director

Bashir Muheeb

Team Lead Haptic Analytics

Orelusi Seun 

Research Director

Olamide Bolaji

Finance Director

Data

Webhaptic Data collect high-quality data through our large pool of enumerators, moderators, expert research and innovations team who understand the challenges of data collection in Africa We operate within the business to consumer (B2C) and business to business (B2B) markets offering both qualitative and quantitative data collection research services.

Research

Webhaptic Research deliver full-service research projects, from design and sampling to analysis, insight reporting. We provide research and analysis that offers clients actionable insights and solutions to their problems. The combination of our industry expertise and unbiased independence delivers a compelling voice of the market to our business partners.

Advisory

Webhaptic Advisory advise private, public, and philanthropic clients providing strategic guidance that drives transformative change. We help by providing guidance on how to react to the ever-changing landscape and exceptional advisory services to help stay ahead of the curve through deeper business thinking.

Implement

Webhaptic Implement provide implementation services and work alongside our clients to bring recommendations to life brings hands-on practitioners' experience in implementation share their deep industry knowledge with clients. We launch, scale-up, or transform impactful ideas.

Why Webhaptic?

1 Our deep understanding of the African market - an experience gathered over time while helping clients and partners to strategically drive influence into the market and derive actionable insights from data gotten from those influenced by your unique services. We give 360° market research services with a detailed focus on Africa.


2 You need the numbers, so you need to trust the process of getting it. Gathering data and strategizing are what could help grow your sales within a market. With Webhaptic Intelligence, you don't just need to know what you want, you get to be where you need to be in expanding your market and exceed your expectation.
3 We have invested in people and have over 1,000 field team members, 4 Focus Group facilities, and with 100 seats CATI center. You get to unlock new insights that are or wouldn't have been discovered and you would be able to understand needs that are met or un met. Indeed, real human connection drives the greatest brands.