We conducted consumer research to assess taste, texture, aroma, and packaging for powdered beverages. The insights will help refine the product and ensure a strong market entry.
Market Entry Strategy for Personal Care and Home Care Products in Benin Republic
Gain valuable insights into the Personal Care and Home Care market in Benin with our in-depth research. This study explores consumer preferences, competitive dynamics, and distribution channels to help businesses refine their market entry strategy and drive growth.
Understanding HPV Vaccine Hesitancy in Ghana
Discover the factors behind HPV vaccine hesitancy in Ghana and how cultural, social, and personal beliefs impact vaccine acceptance and public health efforts.
Consumer Preferences Shaping the Quick Service Restaurant (QSR) Industry in Nigeria
Fast food trends are transforming the Quick Service Restaurant (QSR) industry in Nigeria. Get expert insights on what’s driving change in the market.
Digital Information Services in Nigeria
This study explores the demand for digital information services in Nigeria, highlighting business needs, market trends, and opportunities for a new mobile app designed for individuals and SMEs.
Mystery Shopping Exercise for a Luxury Fashion Brand
Webhaptic Intelligence was commissioned to conduct a comprehensive mystery shopping exercise for a prominent luxury fashion brand in Nigeria.
Masculinity and Taste Perception for a Global Drinks Brand in Rwanda
Gain rich insights into how a global drinks brand leveraged consumer insights from Rwanda and the DRC to refine messaging, align with local masculinity themes, and enhance product appeal.
Market Entry Strategy for Textile and Hair Products in Nigeria
This study explores the market entry strategy for textile and hair products in Nigeria, examining consumer preferences, distribution channels, and trade networks to help our client navigate the market effectively.
Route to Market Strategy for Hair Extensions in Nigeria
Discover how a leading West African textile manufacturer developed a successful route-to-market strategy for launching hair extensions in Nigeria, leveraging market insights and distribution channels to expand their product line…See more
Baseline Kitchen Performance Tests (BKPTs) in Malawi
Discover how baseline kitchen performance tests in Malawi provided critical insights into cooking patterns and fuel usage, supporting the launch of an improved cookstove.