Ethnographic Research

Webhaptic Intelligence is recognized to be the leading ethnographic research agency in Nigeria. We carry out out ethnography work for leading research and design companies on marketing communications campaigns, strategic development, product development and insight. We support companies and non-governmental organisation’s through visual research and consultancy.

Ethnography is a qualitative research technique, characterised by spending extended periods of time with consumers. We immerse ourselves in their world so we can observe and understand what they say, what they do and how they do it.

Webhaptic Intelligence provides specialist, immersive, ethnographic research methods. We capture real moments to share human stories in rich and insightful ways. Not only do we ensure an innovative and sensitive approach to visual research, but the quality of production is always exceptional with story telling at its heart.

Market-leading ethnography, to both observe and interrogate consumers’ lives and to understand different environments from the home, to work and social spaces. This includes both offline and online worlds.  To tap into the wider context of peoples’ lives, we also employ mobile ethnography, capturing a rich stream of ‘in the moment’ behaviour recorded from respondent’s mobile.

Webhaptic Intelligence’s team is rich in its diversity of people, cultures and knowledge. We attract, retains, and develops the best and brightest individuals. We have a team of market researchers, ethnographers, anthropologists, and filmmakers gives us the edge to rank among the names on the top ethnography research companies in Nigeria.

At Webhaptic Intelligence, we know that the interplay of diversity, among ourselves and with our clients, creates a vibrant environment that inspires innovation. We have built a reputation based on our close attention to detail and consistent client contact.

We can help you understand cultural practices and discover hidden consumer needs. To find out about we can help out with your ethnography research in Nigeria and Ghana, please get in touch with us today.

Market-leading ethnography, to both observe and interrogate consumers’ lives and to understand different environments from the home, to work and social spaces. This includes both offline and online worlds.  To tap into the wider context of peoples’ lives, we also employ mobile ethnography, capturing a rich stream of ‘in the moment’ behaviour recorded from respondent’s mobile.

Webhaptic Intelligence’s team is rich in its diversity of people, cultures and knowledge. We attract, retains, and develops the best and brightest individuals. We have a team of market researchers, ethnographers, anthropologists, and filmmakers gives us the edge to rank among the names on the top ethnography research companies in Nigeria.

At Webhaptic Intelligence, we know that the interplay of diversity, among ourselves and with our clients, creates a vibrant environment that inspires innovation. We have built a reputation based on our close attention to detail and consistent client contact.

We can help you understand cultural practices and discover hidden consumer needs. To find out about we can help out with your ethnography research in Nigeria and Ghana, please get in touch with us today.

To obtain a quote for ethnographic research in Nigeria, send an email to  info@webhaptic.com, call +234 8034915553 or complete the form below.