Qualitative was supposed to be dead by now. So why isn’t it? There are mountains of behavioral data at our fingertips that tell us what people are doing, when and …
Marketing Research Mistakes
I have wanted to write this article for nearly a decade. Many in my firm cautioned against it, not wanting to endanger our relationships with existing and potential clients. “Don’t …
Focus Group Facilities in Lagos
Focus Group Facilities (Lagos, Nigeria). A focus group facility is a facility consisting of a conference, living room or other customized settings. Observation rooms are connected to the focus group …
3 Years of Insight Dispense
Company Celebrates a Commitment to Service Africa market research agency and service firm Webhaptic Intelligence marks a milestone today, celebrating 4 years in the research industry. Founded on the 13th …
Webhaptic Intelligence Joins Stream Team Network
Webhaptic Intelligence has partnered with Stream Team to join their streaming network, alongside its well equipped focus group room facility. Webhaptic Intelligence has now moved a step further to improve …
Focus Group Viewing Facilities in Nigeria.
A viewing facility is a location that has been designed for hosting focus groups, workshops and market research interviews. Most qualitative market research is carried out in viewing facilities.
Webhaptic Intelligence Relocates Corporate Offices and Facilities
Webhaptic Intelligence Limited, a Lagos-based market research firm on October 1, 2015, announced the relocation of its Lagos office from Akute to Acme Road, Ikeja.